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February 1, 2023

6/6/2013 5:00:00 PM
Time and Again Vintage is owner's dream
Terry Olson stands next to a sign with an interesting story that is displayed at Time and Again Vintage. Olson’s mother, Florence Crubaugh, had seen the sign in Chicago but the owner refused to sell at that time. Years later, Crubaugh’s husband happened to stumble across the sign at an antique store in Mineral Point and bought it for Florence for her birthday.
Terry Olson stands next to a sign with an interesting story that is displayed at Time and Again Vintage. Olson’s mother, Florence Crubaugh, had seen the sign in Chicago but the owner refused to sell at that time. Years later, Crubaugh’s husband happened to stumble across the sign at an antique store in Mineral Point and bought it for Florence for her birthday.
Brooke Bechen
Reporter/News and Features

Last week was the third month Terry Olson, owner of Time and Again Vintage, opened her new antique shop at 146 North Iowa Street in Dodgeville.
"It's been crazy," she said. "Things have been good."
Olson opens the shop every third Thursday of the month and keeps it open for a couple days at a time, usually closing on Sunday. She calls it an "occasional sale" and apparently they are pretty popular in Minnesota.
After visiting several small towns with occasional sale shops in Minnesota with her friend Dawn Van Epps, Olson decided to open one of her own.
"They were just drawing in major crowds," she said. "And it's a way for retail stores to stay open."
When the shop isn't open, Olson and a group of antique hunting friends attend estate sales and auctions, looking for unique and unusual pieces to put into the store. When picking out items for the store, each one has to have two purposes: its intended use and another use.
"The whole concept is cool because it's being recycled," she said.
Olson is also good at finding items that compliment each other, either with their use or their color. Colorful items are something Olson really has an eye for.
Along with her own finds, people often call and want items sold at the shop. Olson also had 35 vendors that place items in her store. With the vendors, space usually fills up fast and Olson even has a waiting list for people who want to sell things at Time and Again Vintage.
"The vendors find cool things and I couldn't do it without them," Olson said.
As expected, the first day of the sale is always the busiest. Time and Again Vintage's first day open drew around 200 people.
"It's kind of a madhouse," Olson said. "But it's fun."
Olson has always been around antiques, as her mother, Florence Crubaugh, has always been interested in them.
"I kind of grew up with this at mom's house," Olson said.
Crubaugh also owns Linens and Accents in Dodgeville, which is located right next door to Time and Again Vintage. Crubaugh sold the space to Olson so she could open her dream antique shop. She has also been very helpful with giving Olson start up advice for her business.
Olson also credits Rick Terrien, executive director with the Iowa County Economic Development Corporation, with providing her with business advice.
"There's a lot of things I didn't know when starting a business," Olson said. "I never would have made it without his help."
Along with business advice from her mother and Terrien, Olson also receives help from her sister, Julie Crubaugh. Julie helps think of cute ideas for shop themes and window displays and also makes many of the shop's signs.
Olson's husband, David, and her daughter, Matty, also help around the store. David helps with upkeep of the building and has a lot of good ideas, Olson said. Matty often helps behind the counter and accompanies Olson to sales to help pick out interesting items.
One of Olson's favorite things about owning an antique store is hearing customers chatting and reminiscing when browsing.
"It's fun to see people come in and look even if they don't buy anything," Olson said.
Sometimes customers will chat amongst each other, saying things like "Mom had one of those" or "I remember that," Olson explained. She loves that customers can revisit memories when visiting her store.
A customer may stop in on the first day, eye an item, then return the second day to see if it has been sold, Olson said. Believe it or not, it has even happened more than once that two customers want the same item.
Time and Again Vintage sees a wide variety of customers. Some customers have come from Madison, Stoughton, Iowa and Illinois, Olson said.
"We're building up a pretty good mailing list," Olson said. "A lot of it is word of mouth though."
Currently, Time and Again Vintage has no employees. Olson counts on her family and friends to help her around the store, but they don't seem to mind because it hardly feels like work to them.
After her department at Lands' End was shut down, Olson felt like opening Time and Again Vintage was just the right thing to do.
"This was the perfect opportunity to start it," she said.
The next sale will be held on Thursday, June 20. The theme for this month's sale will be patriotic and 4th of July, to prepare for the upcoming holiday.





































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