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August 13, 2020

7/7/2020 9:37:00 AM
Royal Bank Leads the Way in Community Banking

Royal Bank is leading the way in community banking in many ways, giving them a powerful voice for the rural communities they serve. Most recently, Natalie Adams, Assistant Vice President - Brand Development at Royal Bank, earned the 40 Under 40: Emerging Community Bank Leaders by Independent Banker magazine, the award-winning monthly publication of the Independent Community Bankers of America® (ICBA).The award recognizes the nation's up-and-coming community bank innovators and influencers who represent the future of the industry.
"From CEOs to compliance officers, branch managers, lenders and marketers, this annual award continues to uncover extraordinary talent within the community banking industry," ICBA President and CEO Rebeca Romero Rainey said. "We congratulate Natalie on this well-deserved honor. Her deep belief in the community bank business model and passion for supporting local customers and communities, especially in this COVID-19 environment where community bankers continue to step up to serve the needs of customers, should be commended."
The feature story, which is included in the June issue of Independent Banker, highlights how the 40 Under 40 honorees have overcome challenges and answered the call for innovation. The leaders also share their philosophies on leadership and where they see big opportunities for the industry. Chosen from hundreds of entries, candidates were judged on the following criteria: character, leadership, community involvement, and innovation.
"I'm honored to have been named to the ICBA Independent Banker's 40 Under 40: Emerging Community Bank Leaders list among so many great thought leaders in community banking," Adams said. "Community banks have such a positive impact in the lives of our customers and the communities we serve and I'm so proud to be part of this great industry."
In the six years she's been with the bank, Natalie has helped to solidify the organizations brand, including establishing a voice for the bank through their social media presence, coordinating volunteer efforts and promoting local businesses and organizations. Under Natalie's guidance, the bank has received recognition on the local, state and national stages for their innovative leadership and creative approach.
"We're incredibly proud of Natalie for being named to this impressive list of community bank leaders," said Dan Ravenscroft, Royal Bank President and CEO. "Natalie embodies the best and brightest aspects of community banking. She understands that our goal and responsibility as a community bank is to enrich the cities and towns in which we live and work."

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